Small Business Marketing

With the explosion of social networking sites over the past few years, many discussions have been made about the relevance of email marketing in today’s socially connected world. The fact is, email will likely never go out of style; and here is why:

140 character blips will never get the full message across when it comes to business. It might spark ta customer’s interest enough to ask for more information, but you will never be able to totally conduct your business through Tweets or posts on a Facebook wall.

The jury is still out on Google Wave. No one really seems to understand when or how to use it for business. It will never replace standard email.
When your customer visits your website and wants more information about a product, do they run to Twitter to ask you questions? No, they may ask for feedback from Twitter users about your product or your business, but when it comes right down to getting more information, they turn to email.

The truth is that email always will be a major component of online marketing. Social marketing is like a broadcast system that is sent out to the masses. Email is still considered a direct one-on-one contact with a customer. It is private and personal. That is the reason many people are reluctant to give up their email addresses to businesses.
What can email marketing do for your business that Twitter and Facebook can’t

Provide customer service. Email is still the best way to follow up with an existing customer after the sale is completed.

Up sell additional services. Email marketing is an excellent way to let your buyers know about other services your business may offer that they were not aware of. You can offer incentives to your buyers to add-on services to their existing purchase which will increase your revenue.

SEO Training For Website Designers

Are you a website designer Then spare a little time from your busy life in reading this article. You need to read this only if you are interested to earn more profit. Here we will explain the scope of SEO training for Website designers.
Online marketing is spreading its regime throughout the world. The scope of website designers and search engine professionals are very high. It is been estimated that there will be more job opportunities in the field of online marketing.

Website designers, you have a great potential to participating in the online marketing industry. You will have a lot to contribute to make this field more extensive. The web designers can study the search engine optimization and turn out to be the real masters of the game. Once you have excelled in online marketing you will be having a great demand.

Why Website designers

All can learn search engine optimization if they are really interested in this field. But why we are concentrating on website designers. This is because you guys are performing an inevitable task in online marketing industry. You have the knowledge and experience than any other professional in the world.
You are associated with the industry and know the ups and down in the market. You can understand the pulse of marketing. More over you have the required technical knowledge about search engines and their behavior.
Content of the website is very important when in comes to marketing the website on the internet. So if you can write the content of your website according to the requirement of the search engine the website will be a grant success.